Privacy Policy

Who am I?

I am Denise Callan, a Digital and Content Marketing Strategist.

This policy explains how and for what purposes I use the personal data collected about you via the Site. If you have any queries or comments about the policy or my use of your personal data, please get in touch with me by phone or email: + 353 86 8237095 |

Purpose for collecting

I use the information I collect about you for the following purposes:

  • To process your booking for a Discovery Call.
  • To process your booking for a 90 Minute Brand Strategy Session.
  • To email you “Creating an Ideal Customer Avatar” cheat sheet where requested by you.
  • Understanding how you use our website so that I may improve the service
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Personal data collected

  • Log Data

General information about your browser is collected whenever you visit my website. This information may include your computer’s Internet Protocol (IP) address, your browser type and version, the pages you visit on my Site, the time and date of your visit, and the time spent on each page. Like most website operators, I collect this data to better understand how visitors use the services, and how I may improve your experience of my website in future. I do not share data specifics publicly but may disclose aggregated and anonymised versions of this information, e.g. in website usage trend reports.

  • Name, phone number and email address

Legal basis for collecting and holding data

I collect your data on the following legal bases:

  • The fulfilling of contractual obligations where you have made a booking for a service though my website.
  • With your consent for receipt of documents and for marketing.

You may withdraw your consent to this use of your data at any time by simply unsubscribing to my emails.


I take all reasonable steps to protect the data provided to me via my website. I maintain administrative, technical and physical safeguards designed to protect the personal data you provide. However, no internet or email transmission is ever fully secure or error free. Therefore, you should take special care in deciding what information you send to me via email. Please keep this in mind when disclosing any personal data via the internet. I store personal data only for as long as it is necessary for the fulfilment of the purpose for which the personal data was collected, unless otherwise required or authorised by applicable law. I take measures to destroy or permanently de-identify personal information if required by law or if the personal data is no longer required for the purpose for which I collected it.

Who has access to the personal data?

Only people in my organisation and relevant third-party suppliers who are engaged to process personal data for the purposes set out above will have access to it.

If my business enters into a joint venture with or is sold to or merged with another business entity, your information may be disclosed to the new business partners or owners. I will not otherwise disclose, sell or distribute your information to any third party without your permission unless required to do so by law.

Access to, changing or removing the information I hold

If you want to update your information, change your mind or no longer wish to have your details stored by me, please email

Third-Party Services

I may employ third-party companies and individuals to carry out work on my website. These third parties will have access to your personal data only to perform specific tasks on my behalf and are obligated not to disclose or use it for any other purpose.

This includes:
Website building and maintenance :
For analytics tracking: Google Analytics

Links to Other Sites

My website may link to external sites that are not operated by me. Please be aware that I have no control over the content and practices of these sites and cannot assume responsibility for their treatment of your personal data. This privacy policy only covers my website and privacy practices.

Your rights

To the extent provided by applicable law, you may have the right to obtain confirmation that I hold personal data or other information about you, request access to and receive information about the personal data I maintain about you, receive copies of the personal data I maintain about you, update and correct inaccuracies in your personal data, object and withdraw your consent to the processing of your personal data and have the information edited, deleted or have processing of this data limited.

The right to access personal data may be limited in some circumstances by legal requirements. To exercise these rights, please contact me using the methods listed below. Upon your request, I will take reasonable efforts to delete all of your personal data and non-identifiable information that you have provided to me, though I cannot delete any aggregate or otherwise non-indefinable information derived from your personal data or from your use of my services.

To invoke your rights you should contact us via the contact details provided.

If you believe it necessary you may also lodge a complaint about the way I have processed your personal data, with the Data Protection Commission, and you can contact them on

Contact us:

Phone: 086 8237095